May 6, 2010

SE files for Nexus UI Trademark

Sony Ericsson has filed an application with the Trademarks and Design Registration Office of the European Union to trademark the word 'Nexus'.

The move is interesting, considering that Sony Ericsson had claimed at its MWC press conference in February that it had been approached by Google to create a device in the Nexus series Android smartphone but Sony Ericsson passed the offer considering that they were not an OEM company and would always launch a phone under its own brand.
The filing was made in both the US and Europe, and has so far been initially blocked in the States. The reason being an existing trademark for “Visual Nexus,” which is similar in more than just the name. It, too, is a trademark for graphical user interface software.


The 'Nexus UI' is the UI seen on Sony Ericsson's lates Xperia devices, which include mainly Timescape and Mediascape.

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